I love this time of year, because my blog stats go up. It’s mostly pastors looking for Lent resources. If previous years are any indication, I can expect an increase in traffic, culminating on Ash Wednesday.
The biggest thrill comes on Ash Wednesday afternoon when I log on and looking at the search terms that brought so many desperate pastors to my blog: “Ash Wednesday prayer;” “worship for Ash Wednesday;” “ideas for Ash Wednesday.” I look at my stats and think, “Who are all of these irresponsible pastors planning their Ash Wednesday service now? I’ve had my service ready to go since last night!”
Or I can encourage my self-righteous ego trip by noticing those annoying pastors who plan ahead. Just yesterday someone searched for “Good Friday order of worship.” Good Friday! That’s like two months away. Who are these pastors with no more pressing pastoral duties than planning worship two months in advance? I was not planning Good Friday worship yesterday. No way. I was writing to someone in jail. (And checking my blog stats.)
So sometimes the timing of people’s searches boost my ego. And sometimes it’s the searches themselves. One person got to my blog by searching for “excellent sermons on Luke 4:16-21.” Glad to know Google has such good the hermeneutical tastes.
And someone else found me by searching for “top 10 best offeratory prayers.” I didn’t realize there was a ranking system for offertory prayers, but I’m glad I made the top 10.
Then, every once in awhile, I can tell that some poor soul wandered onto my blog because of a deep misunderstanding. For example, the person who was searching for “spacious ass.” My blog is “Spacious Faith.” And I did use the word “ass” in a blog post once. (Don’t tell my mom.) But the searcher was probably not interested in my thoughts regarding biblical interpretation.
The post that has brought the most unassuming people to my blog over the years is one I wrote back in 2010. I wrote it right before my ministerial credentials were reviewed as a result of a wedding I officiated. A friend reminded me that the review board had limited power and could not take away my deepest identity–as a pastor, a mother, a friend. To remind myself of this truth, I decided to wear my fancy underwear to the hearing. And ever since, people trying to buy or ogle women’s panties have found themselves reading about Mennonite politics instead.
You know, lots of Christians would say that I should be more concerned with saving souls, with spreading the Good News of Jesus–that I’m not evangelical enough. And I’d like to ask them, “When is the last time you managed to make someone read about Jesus when they really wanted to see women in their underwear?” Mine may be a quirky evangelism strategy, but it’s a strategy.
So, my Rev. blogging friends, what are your true blogging confessions? How do you use your blog to boost your ego? What crazy search terms lead people to your blogging world?